Compare
Buying coating leads vs running your own Facebook ads.
Running your own ads can work. Here is what it really costs in time, testing budget and missed calls, compared with buying exclusive leads.
| Factor | Buying exclusive leads | Running your own ads |
|---|---|---|
| Time per week | Calling leads only | Building ads, forms, testing, reporting |
| Testing budget | None, we carry it | Hundreds to thousands before it works |
| Lead verification | SMS code, territory and request checked | Whatever you build |
| Who owns the ad account | Us | You |
The honest trade-off
Running your own ads gives you control and, once dialed in, can lower your cost per lead. It also takes weeks of testing, a verification setup and someone watching the account. Most crews do not have that person.
A practical path
Plenty of contractors buy leads to fill the calendar now while they build their own marketing on the side. There is nothing wrong with doing both.
Is your area still open?
Each territory goes to one coating crew. Tell us where you install and we will tell you, usually the same day, whether your zips are taken.
- Yours alone
- SMS verified
- No contracts
- Bad leads swapped free